Cigdem (Chi) has been in the digital marketing field for 8 years.
She is specialized in leading startups and global brands for their paid channel management in the digital platforms (such as Google, Facebook, Yandex etc.), analytics tracking and conversion optimization​.
For Adwords campaign management, Google published two of her accounts’ success stories (in e-commerce and insurance industry)
In 2014, she led an investment process (data audit and reporting to investors) for Buldumbuldum.com where the company raised £1.2m from Aslanoba Capital in Istanbul, Turkey.
She has recently set up a digital marketing consultancy company Optibus ltd. where she manages the digital marketing strategy of a project with a collaboration of Land Rover and BORN.
With our trainings, you can develop an understanding in:
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Digital marketing channel usage (what to use when, and what to expect from each channel)
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How to track your traffic (visitors) and analyse it
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Identify your needs and prioritise solutions in order to optimise your results